Do Search Engine Bots Care About AJAX Calls?
AJAX (Asynchronous JavaScript and XML) is a technique that allows web pages to make requests to the server without reloading the entire page. This can be used to update parts of a page, such as a shopping cart or a news feed, without interrupting the user’s experience.
AJAX calls are made using JavaScript, which is a client-side scripting language. This means that the AJAX request is sent from the user’s browser to the server, and the response is also received by the browser. Search engine bots, on the other hand, are programs that crawl the web and index its content. These bots do not execute JavaScript, so they cannot see the content that is loaded via AJAX calls.
How to Make AJAX Calls Visible to Search Engine Bots
There are a few ways to make AJAX calls visible to search engine bots. One way is to use a server-side rendering framework, such as React or AngularJS. These frameworks generate HTML on the server, which can be indexed by search engine bots.
Another way to make AJAX calls visible to search engine bots is to use a headless browser. A headless browser is a browser that can be run without a graphical user interface (GUI). This allows you to run the browser on a server and execute JavaScript, which can be used to make AJAX calls and index the content.
Conclusion
AJAX calls can be a valuable tool for improving the user experience of your website. However, it is important to be aware that search engine bots do not execute JavaScript, so they cannot see the content that is loaded via AJAX calls. If you want to make AJAX calls visible to search engine bots, you can use a server-side rendering framework or a headless browser.
