Badge Engineered Cars
What are badge engineered cars?
Badge engineered cars are vehicles that are manufactured by one company and then sold under different brands by other companies. This is often done to save money on development and production costs, and to allow companies to offer a wider range of vehicles to consumers.
Badge engineered cars are typically very similar to each other, with only minor differences in styling and features. However, there are some cases where the differences between badge engineered cars can be more significant.
Examples of badge engineered cars
There are many examples of badge engineered cars on the market today. Some of the most common include:
- The Toyota Corolla and the Scion xB
- The Honda Civic and the Acura Integra
- The Ford Focus and the Mazda3
- The Volkswagen Golf and the Audi A3
- The BMW X3 and the Mercedes-Benz GLC
Pros and cons of badge engineered cars
There are both pros and cons to buying a badge engineered car. Some of the pros include:
- Lower price: Badge engineered cars are often cheaper than similar vehicles that are not badge engineered.
- Wider range of options: Badge engineered cars allow companies to offer a wider range of vehicles to consumers, including vehicles that they might not otherwise be able to afford.
- Proven reliability: Badge engineered cars are often based on vehicles that have a proven track record of reliability.
Some of the cons of buying a badge engineered car include:
- Lower resale value: Badge engineered cars often have a lower resale value than similar vehicles that are not badge engineered.
- Less exclusivity: Badge engineered cars are not as exclusive as vehicles that are not badge engineered.
- Fewer customization options: Badge engineered cars often have fewer customization options than similar vehicles that are not badge engineered.
Should you buy a badge engineered car?
Whether or not you should buy a badge engineered car depends on your individual needs and preferences. If you are looking for a new car that is affordable, reliable, and offers a wide range of options, then a badge engineered car may be a good option for you. However, if you are looking for a car that is exclusive, has a high resale value, and offers a lot of customization options, then you may want to consider a vehicle that is not badge engineered.
